"The brand has worked with PETA to ban all tests on animals worldwide, including in China, where animal testing is required for many products. This is because sometimes, though rarely, brands will give answers that contradict their PETA pledge. It sickens me. This stuff truly works!!!! Considered the Chinese Google, Baidu is the most popular Chinese search engine and stands as the 5th most consulted website in the world. I see that your site mentions the testing parent company where applicable, but you, like PETA, are giving these brands a pass because they dont sell that particular line in China? With other segments such as haircare, fragrances, and color cosmetics, the skincare segment has experienced double-digit growth. Tmall requires its merchant to have high-quality products, as well as an online reputation in China before applying. However, it does not mean that every foreign brand will succeed in China! Stem cells are biological heroes in their extraordinary ability to promote collagen production and become specialized cells. As mentioned before, white skin is still synonymous with beauty in China, as well as in most Asian countries In China, most facial products have whitening agents included. With effective antioxidants found in aai, green tea, and pomegranate, these tasty shots are made to be a one-stop-shop for a younger-looking face. Animal Testing For Cosmetics In China - Cruelty-Free Kitty With 1.26 billion monthly active users, it is the most popular messaging app in China but it also has a large ecosystem of services. My esthetician recommended this for my skin and it has cleared my pimples coupled with a regular cleaning regime and once a month facial treatments! As you can see above, anti-aging, natural and genderless cosmetics are the biggest trends in the Chinese skincare market. There are a few customers who did not notice a change when taking these shots, but the majority of negative reviews are about technical issues, such as not being able to open the bottle or an order not being shipped. We've used non-animal approaches to make sure our products are safe since we were acquired by Unilever in 2011 and no government body has performed animal testing on our behalf. There are many ways to do it, but one of the most effective is to promote your brand on Chinese social media platforms. Collagen isnt just in our skin, its also found in our bones, tissues, and tendons. Any brand that wants to be recognized worldwide as a leader needs to be on the Tmall platform. Shopping Malls/ free-standing stores. Face value: In China men's skincare boom, startups, global investors This way, apart from letting customers know about your brand, you will also get some insights and advice for improvement. They own the Kendo group, which I consider to be their "cruelty-free branch": Kat Von . We want to explore Chinese market which insists, animal testing. To get closer to its consumers, the company launched last year a beauty application called Makeup Genius that automatically detects a face and thus offers a palette of the makeup of the brand. Following numerous scandals about Chinese brands, Chinese consumers tend to trust foreign brands more than local brands. Image Skincare is a professional, clinical brand designed for use by skin care professionals like estheticians and dermatologists. Frequently Asked Questions - Image Skincare Exporting Cosmetics & Skin Care Products to China: A - Export2Asia In 2020, the revenue generated by the skincare industry in China reached 13.79 billion dollars, and in 2022 it was already $16.35 billion. The ILUMA intense brightening serum absorbs quickly into the skin, reducing redness and improving sun-damaged skin. Required fields are marked *. While we disagree with the stance theyve taken and wed be happy to show them why its unnecessary we nonetheless respect their position. Even though foreign brands tend to be more popular than domestic ones, this success benefits both Chinese and foreign companies. There was no mention of plans to sell to China in the future. The mix of cosmetics and pharmaceuticals is becoming more popular in China because it meets dermatological needs in addition to purely aesthetic needs. The issue is our skin is also covered in helpful, friendly bacteria that many cleansers wipe out. I just dont get it. The 1.7 fl oz product is only available from a licensed Image Skincare professional. This is why weve stopped importing products into China that werent made there.". In my opinion, it's hypocritical for a company to call itself cruelty-free, while willingly selling products in China, where there's a risk of them being tested on rabbits. Being truly cruelty-free involves not testing on animals at any point during production, either by the brand, its suppliers, or any third parties. Their habits have changed along with the marketing strategies that were used during the pandemic. Factors such as a growing female population . Chinese female consumers spend more and more on cosmetics and personal care products and this trend does not seem to be slowing down. Out of all the brands above, the only brand I was able to add to our cruelty-free list is Dermablend, which is owned by L'Oreal. How Shiseido Cornered China's Skincare Market | Jing Daily However, there's no conceivable, or reliable way for them to bypass post-market animal testing. Once orders ship, customers receive a confirmation email with a tracking number. The competition is tough and your competitors are going to be creative and innovative. (other new about LOreal). This means they will be able to sell in stores in China without their products being tested on animals beforehand. A guide to the new animal testing and cosmetics laws in China Their skin is also very sensitive to external aggression (pollution, wind, dust ). Our company Balade En Provence, has a vegan portfolio of skin and hair car products. Its a very versatile platform and social e-commerce place, where people recommend and review products, usually from the fashion and beauty industry, so that their followers can know which products are worth buying. Thats why doing partnerships with KOLs is a good strategy to gain visibility on the market and win Chinese trust. Do you know if LOral is in the process of going cruelty free? The good news is that well-known retailers such as Walmart and Amazon also offer their formulas. To receive the latest news directly in your inbox,sign upfor the weekly Alizila newsletter, Stay updated on the digital economy with our free weekly newsletter, WATCH: Image Skincare sets sights on China, Alibaba, LOral Sign Deal to Make Beauty Industry Greener in China, Alibaba News Roundup: Sakura Season Limited Editions; Cainiaos Same-Day Service For Tmall Supermarket, Top 5 Tips for Digital Marketing Success in China In 2023, Vitamix Blends a Recipe for Success on Tmall, Taobao Helps Young Entrepreneurs Turn Their Hobbies Into Businesses, A Recipe for Health: Eating in China Goes High-Tech with 3D-Printed Food, Alibaba Empowers Luxury Brands to Serve Digitally-Savvy Chinese Consumers. ", "DermablendProfessional is PETA certified cruelty-free and doesnottest any of its products on animals. Synonym of social success, having white skin is deeply linked with personal investment in cosmetics, in extension with wealth but also modernity and cleanliness. Atiye says: Apr 23, 2021 at 6:14 am. This product features plant-based brighteners and Vitamin C to revitalize and even out the complexion. A vegan friend is recommending products from Thrivecausemetics,com and Osmia; do you have any info about these two companies? With China being the worlds biggest market in terms of skincare products, many brands are trying to enter the Chinese market in order to conquer a wide audience. The rapid growth of online shopping and accelerated penetration of mobile devices has enabled social media to become an important marketing tool for brands to promote their products and interact with their customers. The 40 Best Skincare Brands - The Dermatology Review Thus, you can adapt your products to the Chinese market in the following areas: In order to regulate the oil production of their skin (which is one of their priority), you can put ingredients that will reduce the production of oil as well as hydrate the skin. The Chinese cosmetics market is expected to record a value of US$87.64 billion in 2025, increasing at a CAGR of 6%, for the duration spanning 2021-2025. In China, the skincare segment is the biggest and fastest-growing one within the Beauty & Personal Care market. Chinas young shoppers have been increasingly seeking unique, indie brands to express their individuality. They're currently in our grey area. Can you please explain to me by email possible, as Ive gathered up all of my NYX, Too Faced, Urban Decay, LA Girls, LA Colors name ( Quite a HUGE lot) to bring back, when I saw manufactured in Taiwan on the back of several of the packages. Dove has enacted a policy prohibiting any animal tests anywhere in the world: no projects are approved internally if they were to result in a requirement for animal testing of Dove products or ingredients anywhere. Many people living in Chinas big cities have benefited from increasing purchasing power over the years which has resulted in a rise in the consumption of foreign products (particularly luxury products). They claim no animal testing,but no where can I find if they sell in mainland China..absolutely nowhere. Mattifying moisturizers are also perfect for them, as well as masks and scrubs. Give a gift that's just their style. These behavioral changes allow brands to see several opportunities in the market: Considerations for all cosmetic brands wishing to develop their activities in the Middle Kingdom. I searched for official press releases from PETA or from the brands themselves. However, the process is kind of the same as Tmall, and it will be difficult for smaller companies to be allowed to sell on JD.com. Therefore, you have to know the market trends in order to adapt your products to Chinese consumers. Celebrate Mom. However, as demonstrated in this article, you will have to understand all of its subtleties in order to successfully manage to attract customers and stay in the long term. Hi . For other customers, select products are available through the following authorized retailers: Image Skincare products are not all-natural, but they are free of harmful preservatives and harsh chemicals like parabens. Dont hesitate to leave us a comment or contact us to discuss your future in China! Those numbers are even more impressive when compared to the rest of the world where the global average rate was 5.8%. This surprising growth of the skincare market in China in comparison to Western countries stems from the fact that Chinas growth didnt happen in the same way and at the same time. Image Skincare is a clean, clinical skincare brand that uses a mix of science and nature to deliver effective results. In fact, following several scandals from domestic brands, foreign brands are considered of higher quality, and the majority of the population thinks that foreign skincare products are more reliable than local ones. Could you send me your case studies too? Ahead, youll find information on IMAGEs cult-favorite Vital C line of products, as well as powerful Stem Cell treatments and other potent formulas that protect and restore the skins natural radiance. So, Chinese consumers prefer whitening products to tanning creams. With increasing revenues, their habits also changed toward qualitative products, even though they were more expensive. They are spending more and more on beauty-related products, especially premium products from foreign brands. If they already had all relevant talks to provide and secure no testing of their brand with the authorities why would they be imposed post market testing? It also offers a live-streaming service, which generates crazy sales in the skincare market in China. Wei Beauty is the first Chinese skincare brand ever to be stocked in Sephora, leading to a slow rise in exposure for Eastern skin care and natural C-Beauty products. It should be soft and soap-free in order not to irritate and attack sensitive skin. China's beauty market is the second-largest in the world, in terms of sales and market shares.By 2024, the cosmetics retail sales should reach 67 billion USD.. How to explain the boom of the cosmetics market in China? Proud of the success of more than 600 companies from different industries we have helped over 10 years, we know exactly what a certain cosmetics company needs. In the U.S., Olay's slice of the growing $20 billion U.S. skincare market declined to 3.5% in 2018the most recent data availablefrom 4.9% in 2014, according to Euromonitor. ZitSticka KILLA ACNE Extra Strength Microdart Patches. In fact, genderless cosmetics (and fashion) are one of the biggest trends in todays China, especially when were talking about the skincare market. Chinese consumers tend to prefer foreign international brands over domestic brands. Due to their culture and the several scandals related to hygiene in China, these kinds of natural products are gaining more and more attention. The application has more than 14 million consumers. It is essential to be on the first pages of Baidu. For example, even though cosmetics and skincare products were at first mainly used by female consumers, male consumers are now more inclined to use skin care products as part of their daily routine. The Truth About China Ending Mandatory Animal Testing This May With Chinese cosmetics being the second largest industry in the world, it is one of the most attractive and popular destinations for foreign brands that want to expand their activities overseas. In 2002, Ronert decided to formulate a hydrating serum in her Houston apartment when she couldnt find products without harmful chemicals that could treat her rosacea, a skin condition that causes a flushing redness or pimples on the face. People still need skincare, and I think it will be very successful,' said Janna Ronert, the founder of Image Skincare, recalling the moment Image Skincare decided to debut on the platform in July last year. On top of that, following the Covid-19 pandemic, many Chinese consumers have shifted from foreign brands to local brands. Standard shipping usually takes about 3-5 business days, but your order can take up to 7-10 business days to reach you. This Image Skincare review will take a close look at the brand and their best-selling products, customer experiences, promotions, and will also answer important questions to help you decide if theyre worth the buy. As of 2022, Xiaohongshu is boasting over 300 million registered users and 85 million monthly active users. To stand out, you need to know Chinese consumers tastes and adapt your product to their needs. In addition, younger people tend to focus more on their appearance in terms of fashion and brands than the older generation. Fortunately, the company offers numerous promotions and opportunities to save. She writes full-time for Honest Brand Reviews, alongside a variety of copy writing projects for local and international businesses. The products are paraben-free, made in the USA, and arent tested on animals. Here are a few skin care brands to add to complement your list: alkmene (for acne prone skin), aldoVANDINI (smells good, looks gorgeous), numis Med (ph5.5 for sensitive skin). Includes the complete and updated list of 350+ cruelty-free brands. Launched in 2003 by the giant Alibaba, Taobao shares some similarities with its brother Tmall. Skincare will be the brightest spot in the global beauty industry by 2025, the market research company forecast in June. PETA-approved brands claim to bypass pre-market animal testing in China, which is true. Our parent company Unilever actively collaborates with the Chinese government to develop and apply non-animal approaches.". The serum is a great addition to your beach bag after days spent in the sun. Clean beauty products have gained traction in China as the coronavirus pandemic made consumers more health-conscious. The formula that started it all, this vitamin-enhanced VITAL C hydrating anti-aging serum has won awards and acclaim across the globe. China skincare market takes the third spot with US$16,340 million. 7 items. They are aiming to have healthy and nourished skin and looking for cosmetics that will adapt to their skin type. How skin whitening in China impacts more than just the beauty industry Introduced in 2011 by Tencent, WeChat is one of Chinas top tech companies. Thanks! All Skin Care. If you are selling organic products, China can be a tremendous opportunity for you to increase your sales. Image Skincare Review - Must Read This Before Buying - Honest Brand Reviews Thus, they need to take care of their skin and hydrate them as much as possible. Douyin has greatly contributed to the development of the Chinese market in terms of innovations, new technologies, and means of communication. Everything we develop and sell to you uses what we term "smart botanicals". Were independently supported by our readers and we may earn a commission when you buy through our links. I also contacted the brand directly to confirm their cruelty-free status. At the same time, the pandemic has pushed many to reevaluate their standards when buying beauty items, shifting to clean, non-toxic cosmetics. This does not however apply to all beauty products. They are partially made with organic, natural ingredients. This Image Skincare review has not come across any major red flags in regards to the brand, only solid information that their products work. LVMH is the company behind Sephora stores as well as the Sephora brand. It is not vegan. An institutional website (in Chinese, hosted in Mainland China for good Baidu SEO) and social media are important elements to increase brand awareness. contact us and we will send you our Case studies. There are generally four online selling platforms for skincare in China: Tmallis the most popular e-commerce website in China. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Copyright 2022 Gentlemen Marketing Agency (GMA). The brand also believes in 'the unity of human and nature . Tmall really owns the beauty market in China, and theres no other place to be, Goldstein said. This can be explained by the fact that China had a lot of product scandals in the past, and foreign products are submitted to stricter regulations to enter the Chinese market. It has changed the way of advertising, with the rising popularity of sales agents on Douyin, but mostly to the emergence of KOLs (Key Opinion Leaders). Reply. In fact, anti-pollution cosmetics are one of the biggest market trends this year, and its the market segment that will see a rise in the next years. Get the revitalizing YANA daily collagen shots (28 days) for $99. Next, this Image Skincare review will provide an overview of the brands pros and cons: The Image Skincare collection is all about helping you feel confident in your skin. Proud of the success of our collaboration over the years, we are constantly trying to help brands expand their activities in China. It should be soft and soap-free in order not to irritate and attack sensitive skin. we are HILO ORGANIC SKINCARE from JAPAN wants to expand Market in China .need distributor and buyer as a partner. For the past few years, many big brands have been getting certified cruelty-free by PETA. Although using animals for post-market tests is increasingly rare in China, animal tests are nonetheless listed as a possibility in China's official regulations. When we turn 20, our collagen clock is activated, and we start to produce 1% less collagen each following year. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Copyright 2022 Gentlemen Marketing Agency (GMA). Urban Decay being purchased by LOreal is a grey area for me because UD has always been an animal champion, but anything that benefits Procter & Gamble, or Unilever, gives money to giants who fund massive animal testing both here and in China. For their skincare routine, Chinese consumers are using several products to exfoliate, wash and take care of their skin. Limited stock available - don't miss out!